A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) , by Hair, Hult, Ringle, and Sarstedt, provides a concise yet very practical guide to understanding and using PLS structural equation modeling (PLS-SEM). PLS-SEM is evolving as a statistical modeling technique and its use has increased exponentially in recent years within a variety of disciplines, due to the recognition that PLS-SEM s distinctive methodological features make it a viable alternative to the more popular covariance-based SEM approach. ...
Read More
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) , by Hair, Hult, Ringle, and Sarstedt, provides a concise yet very practical guide to understanding and using PLS structural equation modeling (PLS-SEM). PLS-SEM is evolving as a statistical modeling technique and its use has increased exponentially in recent years within a variety of disciplines, due to the recognition that PLS-SEM s distinctive methodological features make it a viable alternative to the more popular covariance-based SEM approach. This text--the only comprehensive book available to explain the fundamental aspects of the method--includes extensive examples on SmartPLS software, and is accompanied by multiple data sets that are available for download from the accompanying website (...
Read Less