Children s advertising is a subject that raises many pertinent issues of morality. Marketers want to know if their huge investment in the children s market is well spent; parents and educators are anxious to learn how effective this type of advertising is, and what sort of impact it has on the children themselves. This volume presents cutting-edge research designed to stimulate and inform this debate. Topical issues such as smoking and alcohol consumption highlight this issue from all perspectives.
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Children s advertising is a subject that raises many pertinent issues of morality. Marketers want to know if their huge investment in the children s market is well spent; parents and educators are anxious to learn how effective this type of advertising is, and what sort of impact it has on the children themselves. This volume presents cutting-edge research designed to stimulate and inform this debate. Topical issues such as smoking and alcohol consumption highlight this issue from all perspectives.
Read Less
Add this copy of Advertising to Children: Concepts and Controversies (1 to cart. $12.33, good condition, Sold by HPB Inc. rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1999 by SAGE Publications, Inc.
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Add this copy of Advertising to Children: Concepts and Controversies to cart. $15.00, good condition, Sold by Bingo Used Books rated 4.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1999 by Thousand Oaks, California, U.S.A. : Sage Pubns.
Add this copy of Advertising to Children: Concepts and Controversies to cart. $19.94, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Sage Publications, Inc.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780761912859.
Add this copy of Advertising to Children: Concepts and Controversies to cart. $24.26, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Sage Publications.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Book contains pen & pencil markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780761912859.
Add this copy of Advertising to Children: Concepts and Controversies to cart. $35.64, very good condition, Sold by Seagull Bookshop rated 3.0 out of 5 stars, ships from Hove, EAST SUSSEX, UNITED KINGDOM, published 1999 by SAGE Publications.
Add this copy of Advertising to Children: Concepts and Controversies (1 to cart. $42.32, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1999 by SAGE Publications, Inc.