Written by marketing research consultants, this book offers students and instructors coverage of business research topics backed by the theory. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to understand business research topics and functions.
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Written by marketing research consultants, this book offers students and instructors coverage of business research topics backed by the theory. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to understand business research topics and functions.
Read Less
Add this copy of Business Research Methods With Cd to cart. $4.24, fair condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2005 by McGraw-Hill/Irwin.
Add this copy of Business Research Methods With Cd to cart. $4.68, fair condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2005 by Irwin/McGraw-Hill.
Add this copy of Business Research Methods With Cd to cart. $5.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2005 by McGraw-Hill/Irwin.
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