"If it bleeds, it leads" guides news directors to open broadcasts with the most violent stories first. Author James Hamilton examines the microstructure of incentives that operate at every level of television broadcasting and suggests ways to reduce violent programming without restricting broadcasters' right to compete. Illustrated.
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"If it bleeds, it leads" guides news directors to open broadcasts with the most violent stories first. Author James Hamilton examines the microstructure of incentives that operate at every level of television broadcasting and suggests ways to reduce violent programming without restricting broadcasters' right to compete. Illustrated.
Read Less