This volume provides a contemporary introduction to business strategy analysis, and is intended as a basic text for MBA courses in business policy and business strategy. It explains how formulating effective strategy requires an understanding of the characteristics of the business environment, the characteristics of business enterprise and the basis of competitive advantage. The book provides both MBA students and practising managers with: rigorous integrated analysis, not often present in traditional MBA texts; ...
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This volume provides a contemporary introduction to business strategy analysis, and is intended as a basic text for MBA courses in business policy and business strategy. It explains how formulating effective strategy requires an understanding of the characteristics of the business environment, the characteristics of business enterprise and the basis of competitive advantage. The book provides both MBA students and practising managers with: rigorous integrated analysis, not often present in traditional MBA texts; international consideration of competition and strategy formulation incorporating Japanese and European contributors and drawing on examples of European, Asian and Canadian corporations; concepts and techniques of strategic management which are of practical use; and examples of current research and practice.
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Add this copy of Contemporary Strategy Analysis (Fifth Edition) to cart. $12.47, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2005 by Blackwell.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1150grams, ISBN: 9781405119993.
Add this copy of Contemporary Strategy Analysis to cart. $19.94, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2005 by Blackwell.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1150grams, ISBN: 9781405119993.
Add this copy of Contemporary Strategy Analysis to cart. $22.47, very good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 2004 by Wiley-Blackwell.
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Seller's Description:
Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Add this copy of Contemporary Strategy Analysis: Concepts, Techniques, to cart. $60.97, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2002 by Wiley-Blackwell.
