Create ads that amaze, attract, amuse, and sell. Ten award-winning ads are scrutinized by "The Copy Chasers", a panel of experts whose cogent analyses have been the best-read feature of Business Marketing magazine for over 50 years. You'll see how each ad illustrates one of the 10 "golden rules" of compelling business-to-business copy.
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Create ads that amaze, attract, amuse, and sell. Ten award-winning ads are scrutinized by "The Copy Chasers", a panel of experts whose cogent analyses have been the best-read feature of Business Marketing magazine for over 50 years. You'll see how each ad illustrates one of the 10 "golden rules" of compelling business-to-business copy.
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Add this copy of Copy Chasers on Creating Business-To-Business Ads to cart. $11.00, new condition, Sold by Scholars Attic rated 4.0 out of 5 stars, ships from Lake Barrington, IL, UNITED STATES, published 1994 by NTC Business Books.
