The authors explain what a value proposition is and how to build and deliver one. They argue that, contrary to the norm, value propositions cannot rest on unsupported marketing claims, but must be created at a strategic level and expressed in measurable terms.
Read More
The authors explain what a value proposition is and how to build and deliver one. They argue that, contrary to the norm, value propositions cannot rest on unsupported marketing claims, but must be created at a strategic level and expressed in measurable terms.
Read Less
Add this copy of Creating and Delivering Your Value Proposition: to cart. $156.66, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2015 by Kogan Page.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Sewn binding. Cloth over boards. 232 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Creating and Delivering Your Value Proposition: to cart. $158.24, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2015 by Kogan Page.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Sewn binding. Cloth over boards. 232 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Creating and Delivering Your Value Proposition: to cart. $158.25, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2015 by Kogan Page.
