First published in 1974, Devaluation and Pricing Decisions is based on case studies of the export pricing decisions made by nineteen major British companies after the 1967 devaluation.The aim was to look in detail at the decisions that major British firms took after devaluation and to see how they had responded to this major change in government policy. This book shows how far the firms had anticipated the devaluation; what company objectives were at that time and what changes in these objectives, or in pricing and ...
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First published in 1974, Devaluation and Pricing Decisions is based on case studies of the export pricing decisions made by nineteen major British companies after the 1967 devaluation.The aim was to look in detail at the decisions that major British firms took after devaluation and to see how they had responded to this major change in government policy. This book shows how far the firms had anticipated the devaluation; what company objectives were at that time and what changes in these objectives, or in pricing and marketing policies, were made to take advantage of new opportunities for exporting and for import substitution. The researchers also examined the actual process of decision making to find what information was available to the decision makers and how they used it. The book is directed to businessmen taking decisions on export prices and marketing in the world of today where foreign exchange rates change frequently. It is also directed towards those responsible for shaping national economic policy. For students of economics, it represents a study showing, in considerable detail, how a number of businesses responded to the 1967 devaluation.
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Add this copy of Devaluation and Pricing Decisions to cart. $34.87, fair condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1974 by Allen & Unwin.
Edition:
1974, Centre for Business Research University of Manchester
Publisher:
Centre for Business Research University of Manchester
Published:
1974
Language:
English
Alibris ID:
16737517562
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 700grams, ISBN: 0046582118.
Add this copy of Devaluation and Pricing Decisions: A Case Study to cart. $57.52, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2024 by Routledge.
Add this copy of Devaluation and Pricing Decisions: a Case Study to cart. $71.76, new condition, Sold by Media Smart rated 3.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 2024 by Routledge.
Add this copy of Devaluation and Pricing Decisions: A Case Study to cart. $235.94, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2022 by Routledge.
Add this copy of Devaluation and Pricing Decisions: a Case Study to cart. $675.00, very good condition, Sold by BetterBookDeals rated 3.0 out of 5 stars, ships from NIAGARA FALLS, NY, UNITED STATES, published 2022 by Routledge.
Add this copy of Devaluation and Pricing Decisions: a Case Study to cart. $678.00, new condition, Sold by BetterBookDeals rated 3.0 out of 5 stars, ships from NIAGARA FALLS, NY, UNITED STATES, published 2022 by Routledge.
