This all-in-one handbook covers every facet of direct marketing and direct response clearly and precisely, in words easy-to-use-and-understand and without a lot of technical jargon. Individual attention goes to such areas as catalogs, telemarketing, envelope treatment, order cards and coupons, and post-sale follow-up. Includes 171 "Impact Ideas".
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This all-in-one handbook covers every facet of direct marketing and direct response clearly and precisely, in words easy-to-use-and-understand and without a lot of technical jargon. Individual attention goes to such areas as catalogs, telemarketing, envelope treatment, order cards and coupons, and post-sale follow-up. Includes 171 "Impact Ideas".
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Add this copy of Direct Marketing Strategies and Tactics: Unleash the to cart. $10.60, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1992 by Dartnell Corp.
Add this copy of Direct Marketing Strategies and Tactics: Unleash the to cart. $10.60, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1992 by Dartnell Corp.
Add this copy of Direct Marketing Strategies and Tactics: Unleash the to cart. $10.61, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1993 by Dartnell Corp.
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Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Direct Marketing Strategies and Tactics: Unleash the to cart. $19.99, very good condition, Sold by Half Price Books Inc rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1993 by Dartnell Corp.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Direct Marketing Strategies and Tactics: Unleash the to cart. $41.61, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1993 by Dartnell Corp.
