Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that's robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind: 1) Although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) It simplifies the task of demonstrating student learning through ...
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Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that's robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind: 1) Although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) It simplifies the task of demonstrating student learning through course embedded assessment; 3) The concepts are supported by contemporary, well-written cases involving headline strategic issues; and lastly, 4) The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.
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Add this copy of Essentials of Strategic Managment to cart. $55.43, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2012 by MCGH.
Add this copy of Essentials of Strategic Managment to cart. $57.39, very good condition, Sold by Prominent Trading Company rated 4.0 out of 5 stars, ships from Hereford, HEREFORDSHIRE, UNITED KINGDOM, published 2012 by McGraw-Hill Education.
