Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and personal attacks. In this landmark six-year study, two of the nation's leading political scientists show exactly how cancerous the ad spot has become. 16 illustrations.
Read More
Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and personal attacks. In this landmark six-year study, two of the nation's leading political scientists show exactly how cancerous the ad spot has become. 16 illustrations.
Read Less
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $5.98, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1996 by Free Press.
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $5.98, very good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1996 by Free Press.
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $10.40, very good condition, Sold by Archives Books, inc. rated 5.0 out of 5 stars, ships from Edmond, OK, UNITED STATES, published 1996 by Free Press.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very Good jacket. Book In Very Good Condition. Dust Jacket In Very Good Condition. Historic Oklahoma Bookstore on Route 66. Packages shipped daily, Mon-Fri.
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $29.86, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1996 by Free Press.
Add this copy of Going Negative: How Political Advertisements Shrink and to cart. $33.93, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1996 by Simon & Schuster Ltd.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 600grams, ISBN: 9780684822846.
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $35.00, good condition, Sold by Ground Zero Books, Ltd. rated 3.0 out of 5 stars, ships from Silver Spring, MD, UNITED STATES, published 1995 by The Free Press.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good in very good dust jacket. DJ has slight wear and soiling, with small edge wear, and front flap creased. viii, 243 p. Notes. Index. An examination of the campaign advertisements used in recent elections, written by two professors of political science at M.I.T. and U.C.L.A. The authors maintain that the increasingly negative tone of these advertisements has had the effect of offending voters and keeping them from the polls.
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $46.14, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1996 by Free Press.
Add this copy of Going Negative: How Political Ads Shrink and Polarize to cart. $102.32, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 1996 by Free Press.
