A powerful new business tool to enable you to identify, capture and sustain the forces that lead to 'hits' in the market. What makes a hit, a hit? How does a movie like Titanic captivate the public's eye - and break box office records worldwide? What set the Spice Girls apart from the countless other bands struggling to make it big.? What forces thrust Captain Corelli's Mandolin to the top of the bestsellers book chart and enabled it to remain there for months? Just how do hits' happen? In this book, leading market ...
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A powerful new business tool to enable you to identify, capture and sustain the forces that lead to 'hits' in the market. What makes a hit, a hit? How does a movie like Titanic captivate the public's eye - and break box office records worldwide? What set the Spice Girls apart from the countless other bands struggling to make it big.? What forces thrust Captain Corelli's Mandolin to the top of the bestsellers book chart and enabled it to remain there for months? Just how do hits' happen? In this book, leading market consultant Winslow Farrell offers a breakthrough approach uncovering the hidden patterns behind hits.Applying Complexity theory - the science that examines the interactions of various factors in complex systems - to modern businessproblems, Farrell sheds light on the intricate world of consumer behaviour. In doing so, he helps managers to identify the emerging patterns and forces that lead to a hit and the triggers that will enable business es to capture and sustain that hit.
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Add this copy of How Hits Happen: Forecasting Predictability in a to cart. $43.28, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1998 by HarperBusiness.
Add this copy of How Hits Happen to cart. $43.77, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1998 by Orion Business (an Imprint of The Orion Publishing Group Ltd ).
Edition:
1998, Orion Business (an Imprint of The Orion Publishing Group Ltd )
Add this copy of How Hits Happen: Forecasting Predictability in a to cart. $48.63, new condition, Sold by Just one more Chapter rated 3.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 1998 by HarperBusiness.
Add this copy of How Hits Happen to cart. $53.86, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 1998 by Orion Books Ltd.
Edition:
1998, Orion Business (an Imprint of The Orion Publishing Group Ltd )
Add this copy of How Hits Happen: Forecasting Predictability in a to cart. $76.17, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 1998 by HarperBusiness.
Add this copy of How Hits Happen: Forecasting Predictability in a to cart. $76.89, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2000 by Harper Paperbacks.
