The challenge for sales professionals is to surgically implant enough of a clue in their customers to reach the correct buying decision. The problem comes when salespeople forget that they have inner idiots, too.
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The challenge for sales professionals is to surgically implant enough of a clue in their customers to reach the correct buying decision. The problem comes when salespeople forget that they have inner idiots, too.
Read Less
Add this copy of How to Sell to an Idiot: 12 Steps to Selling Anything to cart. $12.74, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2005 by Wiley.