This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. The sixth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, and the US presidential election.
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This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. The sixth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, and the US presidential election.
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Add this copy of Introduction to Mass Communication: Media Literacy and to cart. $2.18, good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 2007 by McGraw-Hill Companies.
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Add this copy of Introduction to Mass Communication: Media Literacy and to cart. $5.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2002 by McGraw-Hill.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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