Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone call that disrupts a family meal, traditional advertising is based on the hope of snaring our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works. Instead of annoying potential customers by interrupting their most coveted commodity, time, Permission Marketing offers consumers incentives to voluntarily accept advertising. Now the ...
Read More
Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone call that disrupts a family meal, traditional advertising is based on the hope of snaring our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works. Instead of annoying potential customers by interrupting their most coveted commodity, time, Permission Marketing offers consumers incentives to voluntarily accept advertising. Now the Internet pioneer who has dramatically improved marketing effectiveness in media introduces a fundamentally different way of thinking about advertising products and services. By reaching out to only those individuals who have expressed an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness, and greatly improve the chances of making a sale.
Read Less
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $0.99, good condition, Sold by Zoom Books East rated 5.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 1999 by Simon & Schuster.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Book is in good condition and may include underlining highlighting and minimal wear. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $0.99, good condition, Sold by Zoom Books Company rated 5.0 out of 5 stars, ships from Lynden, WA, UNITED STATES, published 1999 by Simon & Schuster.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Book is in very good condition and may include minimal underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $0.99, very good condition, Sold by Greenworld Books rated 4.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 1999 by Simon & Schuster.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fast-Very good condition with a sturdy cover and clean pages. Lightly read and well cared for showing only minimal shelf wear. May contain a few small marks but remains a solid copy to enjoy. Supplemental items like CDs or access codes may not be included.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.39, new condition, Sold by Poquette's Books rated 4.0 out of 5 stars, ships from Dewitt, MI, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.41, good condition, Sold by Good Books Will Follow rated 5.0 out of 5 stars, ships from Blue Springs, MO, UNITED STATES, published 1999 by Simon & Schuster.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
The book has been read but is in good condition. It has very minimal damage to the cover including scuff marks but no holes or tears. The dust jacket for hard covers may not be included. The binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing minimal pencil underlining of text no highlighting of text and no writing in the margins. There are no missing pages. See the seller's listing for full details and a description of any imperfections.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.48, good condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Cypress, TX, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.48, good condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.48, fair condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Cypress, TX, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.49, good condition, Sold by More Than Words rated 4.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $2.17, good condition, Sold by Goodwill Books rated 5.0 out of 5 stars, ships from Hillsboro, OR, UNITED STATES, published 2007 by Simon & Schuster UK.
