Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone call that disrupts a family meal, traditional advertising is based on the hope of snaring our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works. Instead of annoying potential customers by interrupting their most coveted commodity, time, Permission Marketing offers consumers incentives to voluntarily accept advertising. Now the ...
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Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone call that disrupts a family meal, traditional advertising is based on the hope of snaring our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works. Instead of annoying potential customers by interrupting their most coveted commodity, time, Permission Marketing offers consumers incentives to voluntarily accept advertising. Now the Internet pioneer who has dramatically improved marketing effectiveness in media introduces a fundamentally different way of thinking about advertising products and services. By reaching out to only those individuals who have expressed an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness, and greatly improve the chances of making a sale.
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Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $0.99, good condition, Sold by Zoom Books East rated 5.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 1999 by Simon & Schuster.
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Seller's Description:
Book is in good condition and may include underlining highlighting and minimal wear. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $0.99, good condition, Sold by Zoom Books Company rated 4.0 out of 5 stars, ships from Lynden, WA, UNITED STATES, published 1999 by Simon & Schuster.
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Seller's Description:
Book is in very good condition and may include minimal underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.20, good condition, Sold by Goodwill of Colorado rated 5.0 out of 5 stars, ships from COLORADO SPRINGS, CO, UNITED STATES, published 1999 by Simon & Schuster.
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Seller's Description:
Good. All pages and cover are intact. Dust jacket included if applicable though it may be missing on hardcover editions. Spine and cover may show minor signs of wear including scuff marks curls or bends to corners as well as cosmetic blemishes including stickers. Pages may contain limited notes or highlighting. From the library of labels may be present. Shrink wrap dust covers or boxed set packaging may be missing. Bundled media e.g. CDs DVDs access codes may not be included.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.45, good condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Cypress, TX, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.45, fair condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Cypress, TX, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $1.46, good condition, Sold by Good Books Will Follow rated 5.0 out of 5 stars, ships from Blue Springs, MO, UNITED STATES, published 1999 by Simon & Schuster.
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Seller's Description:
The book has been read but is in good condition. It has very minimal damage to the cover including scuff marks but no holes or tears. The dust jacket for hard covers may not be included. The binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing minimal pencil underlining of text no highlighting of text and no writing in the margins. There are no missing pages. See the seller's listing for full details and a description of any imperfections.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $2.05, very good condition, Sold by The Maryland Book Bank rated 4.0 out of 5 stars, ships from baltimore, MD, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $2.20, good condition, Sold by Blue Vase Books rated 5.0 out of 5 stars, ships from Interlochen, MI, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $2.29, very good condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1999 by Simon & Schuster.
Add this copy of Permission Marketing: Turning Strangers Into Friends to cart. $2.29, very good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1999 by Simon & Schuster.
