Best-selling and market-leading text Request a digital sample - for educators > Principles of Marketing introduces marketing through the lens of creating value for customers. With engaging real-world examples and information, Principles of Marketing shows students how customer value - creating it and capturing it - drives every effective marketing strategy. The 8th Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies to build customer ...
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Best-selling and market-leading text Request a digital sample - for educators > Principles of Marketing introduces marketing through the lens of creating value for customers. With engaging real-world examples and information, Principles of Marketing shows students how customer value - creating it and capturing it - drives every effective marketing strategy. The 8th Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies to build customer engagement, brand, community and sales, as well as wider coverage of cases and examples from an Australian perspective. Samples Download the detailed table of contents > Preview sample pages from Principles of Marketing, 8th Edition > Student resources: Testbank - LMS cartridge instructions >
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Add this copy of Principles of Marketing to cart. $6.42, fair condition, Sold by Zoom Books East rated 5.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 2017 by Pearson.
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Fair. Book is in acceptable condition and shows signs of wear. Book may also include underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Principles of Marketing to cart. $7.31, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Pearson.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Principles of Marketing to cart. $7.42, good condition, Sold by Evergreen Goodwill rated 5.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 2017 by Pearson.
Add this copy of Principles of Marketing to cart. $7.52, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Pearson.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Principles of Marketing to cart. $7.53, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Pearson.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Principles of Marketing to cart. $7.68, fair condition, Sold by Indiana Book Company rated 5.0 out of 5 stars, ships from Marion, IN, UNITED STATES, published 2017 by Pearson.
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Acceptable. Spine repair. Ships same or next business day with delivery confirmation. Acceptable condition. Contains highlighting. Expedited shipping available.
Add this copy of Principles of Marketing to cart. $11.49, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2017 by Pearson.
Add this copy of Principles of Marketing (17th Edition) to cart. $13.02, good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 2017 by Pearson.
Add this copy of Principles of Marketing to cart. $16.21, good condition, Sold by Red's Corner rated 5.0 out of 5 stars, ships from Tucker, GA, UNITED STATES, published 2017 by Pearson.
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Good. All orders ship by next business day! This is a used book. Grade 2 out 5 points. Books has moderate wear on cover and pages. Books with this grade may have any of the following: Personalized notes/names, stickers/labels, markings on pages, bends/creases on cover/spine, ex-library markings. May not include extra materials such as dust jackets, access codes, CDs, accessories, etc. We are a small company and very thankful for your business!
Add this copy of Principles of Marketing to cart. $18.62, very good condition, Sold by Red's Corner rated 5.0 out of 5 stars, ships from Tucker, GA, UNITED STATES, published 2017 by Pearson.
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Very good. All orders ship by next business day! This is a used book. Grade 3 out 5 points. Book has wear on cover and pages. May have personalized notes/names, stickers/labels. Has no markings on pages. May not include extra materials like access codes, CDs, accessories, etc. We are a small company and very thankful for your business!