The text seeks to offer a comprehensive, academic text on retail management, which takes a United Kingdom and European perspective on the area. It is ideal for both undergraduates and postgraduates studying retailing as part of a retailing, marketing or business degree. The text takes a natural progression through general analysis of the retail environment through strategy to implementation and concludes with a section on the challenges for retailing. The text also includes the newer areas of retailing, such as internet ...
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The text seeks to offer a comprehensive, academic text on retail management, which takes a United Kingdom and European perspective on the area. It is ideal for both undergraduates and postgraduates studying retailing as part of a retailing, marketing or business degree. The text takes a natural progression through general analysis of the retail environment through strategy to implementation and concludes with a section on the challenges for retailing. The text also includes the newer areas of retailing, such as internet shopping, ethical and environmental issues. The text contains multiple case studies, vignettes and examples as well as listing sources of retailing information, and thus is useful, pedagogically, for a student market.
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Add this copy of Principles of Retail Management to cart. $49.85, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2003 by Palgrave Macmillan.
Add this copy of Principles of Retail Management to cart. $59.65, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2003 by Palgrave Macmillan.
Add this copy of Principles of Retail Management to cart. $59.88, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 2003 by MacMillan.
Add this copy of Principles of Retail Management to cart. $62.07, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2003 by Palgrave Macmillan.
Add this copy of Principles of Retail Management to cart. $62.17, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2003 by Palgrave Macmillan.
