"Innovation is one of the most meaningful resources for successful management at companies, be they disruptive start-ups or legacy companies aiming to pivot and progress as the business world evolves. With the increasing importance of tech in the business space, this book will examine hackathons as a means to facilitate innovation. How and why are they sources of invention? Do companies organize hackathons for said invention development, or do they have other motivations such as employer branding or general marketing? The ...
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"Innovation is one of the most meaningful resources for successful management at companies, be they disruptive start-ups or legacy companies aiming to pivot and progress as the business world evolves. With the increasing importance of tech in the business space, this book will examine hackathons as a means to facilitate innovation. How and why are they sources of invention? Do companies organize hackathons for said invention development, or do they have other motivations such as employer branding or general marketing? The author aims to answer these questions and others through interviews with professionals in the hackathon space and analysis of data on multiple hackathons, utilizing a novel method based on Grounded Theory and Machine Learning combined with the use of LDA for the data analysis. From a practitioner's perspective, this book will help companies build better hackathons and attract more participants. Readers will also gain a deeper understanding of knowledge and innovation management in the hackathon ecosystem. All told, this book will illustrate the effectiveness of hackathons in driving innovation across different business sectors while showing where the field has room to improve"--
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Add this copy of Sparks for Innovation: Why Hackathons Work and How to to cart. $20.01, like new condition, Sold by Books From California rated 4.0 out of 5 stars, ships from Simi Valley, CA, UNITED STATES, published 2025 by Columbia Business School Publish.
Add this copy of Sparks for Innovation: Why Hackathons Work and How to to cart. $49.19, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2025 by Columbia Business School Publi.