Explores the problems, options and skills necessary to address customer-driven key account management in practical terms. It includes European case studies to illustrate opportunities and pitfalls.
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Explores the problems, options and skills necessary to address customer-driven key account management in practical terms. It includes European case studies to illustrate opportunities and pitfalls.
Read Less
Add this copy of Strategic Customer Alliances: How to Win, Manage and to cart. $22.45, very good condition, Sold by Reuseabook rated 5.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 1992 by Financial Times, Pitman/Longman Group.
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Seller's Description:
Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
