Strategic Management: Comptetiveness and Globalization, Concepts, 3e explores how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustainable competitive advantage. The text focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O model. The text emphasizes global issues, competitive forces, and the implementation of a strategic plan/process. The hot topics of corporate governance, TQM, ...
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Strategic Management: Comptetiveness and Globalization, Concepts, 3e explores how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustainable competitive advantage. The text focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O model. The text emphasizes global issues, competitive forces, and the implementation of a strategic plan/process. The hot topics of corporate governance, TQM, core competencies, strategic alliances, corporate entrepreneurship are covered among others.
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Add this copy of Strategic Management: Competitiveness and Globalization to cart. $3.37, fair condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2008 by Cengage Learning.
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