Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers: 12 Essential Principles for Winning the War for Customers

Millions of business warriors have been inspired by lessons from one of the world's greatest strategists, Sun Tzu. In his new book, a bestselling author and Sun Tzu expert interprets the influential thinker's classic battle strategies specifically for today's marketing professionals. Read More

Millions of business warriors have been inspired by lessons from one of the world's greatest strategists, Sun Tzu. In his new book, a bestselling author and Sun Tzu expert interprets the influential thinker's classic battle strategies specifically for today's marketing professionals. Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $17.10 Title: Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers by Gerald A. Michaelson; Steven W. Michaelson Publisher: McGraw-Hill Professional Print ISBN: 9780071427319, 0071427317 eText ISBN: 9780071762786 Edition: 2003 1st edition Format: EPUB eBook	$17.10 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ