Presents information on database marketing and includes topics such as media selection for database marketing; the PC server and the mainframe; hardware and software for database marketing; selling the database to top management; and measured marketing in retail chains.
Read More
Presents information on database marketing and includes topics such as media selection for database marketing; the PC server and the mainframe; hardware and software for database marketing; selling the database to top management; and measured marketing in retail chains.
Read Less
Add this copy of The Complete Database Marketer: Second Generation to cart. $11.75, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1995 by McGraw-Hill.
Add this copy of The Complete Database Marketer: Second Generation to cart. $39.09, new condition, Sold by Just one more Chapter rated 3.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 1995 by McGraw-Hill.
Add this copy of The Complete Database Marketer: Second Generation to cart. $40.63, poor condition, Sold by Books International rated 3.0 out of 5 stars, ships from Toronto, ON, CANADA, published 1995 by McGraw-Hill.
Add this copy of The Complete Database Marketer: Second Generation to cart. $48.63, new condition, Sold by Books International rated 3.0 out of 5 stars, ships from Toronto, ON, CANADA, published 1995 by McGraw-Hill.
Add this copy of Complete Database Marketer-Second-Generation Strategies to cart. $49.83, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1995 by McGraw-Hill.
Add this copy of Complete Database Marketer-Second-Generation Strategies to cart. $63.17, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1995 by McGraw-Hill.
Add this copy of The Complete Database Marketer to cart. $65.66, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 1995 by The McGraw-Hill Company.
