The Data Mirage: Why Companies Fail to Actually Use Their Data is a business book for executives and leaders who want to unlock more insights from their data and make better decisions. The importance of data doesn't need an introduction or a fancy pitch deck. Data plays a critical role in helping companies to better understand their users, beat out their competitors, and breakthrough their growth targets. However, despite significant investments in their data, most organizations struggle to get much value from it. ...
Read More
The Data Mirage: Why Companies Fail to Actually Use Their Data is a business book for executives and leaders who want to unlock more insights from their data and make better decisions. The importance of data doesn't need an introduction or a fancy pitch deck. Data plays a critical role in helping companies to better understand their users, beat out their competitors, and breakthrough their growth targets. However, despite significant investments in their data, most organizations struggle to get much value from it. According to Forrester, only 38% of senior executives and decision-makers "have a high level of confidence in their customer insights and only 33% trust the analytics they generate from their business operations." This reflects the real world that I have experienced. In this book, I will help readers formulate an analytics strategy that works in the real world, show them how to think about KPIs and help them tackle the problems they are bound to come across as they try to use data to make better decisions.
Read Less
Add this copy of The Data Mirage: Why Companies Fail to Actually Use to cart. $8.09, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2021 by Business Expert Press.
Add this copy of The Data Mirage: Finding the Hidden Gems in Your Data to cart. $20.19, very good condition, Sold by Books From California rated 4.0 out of 5 stars, ships from Simi Valley, CA, UNITED STATES, published 2021 by Busines Expert Press.
Add this copy of Data Mirage: Why Companies Fail to Actually Use Their to cart. $22.63, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2021 by Business Expert Press.
Add this copy of The Data Mirage: Why Companies Fail to Actually Use to cart. $22.63, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2021 by Business Expert Press.
Add this copy of The Data Mirage to cart. $28.80, new condition, Sold by Paperbackshop rated 4.0 out of 5 stars, ships from Bensenville, IL, UNITED STATES, published 2021 by MP-BEP Business Expert Press.
Add this copy of The Data Mirage to cart. $29.82, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2021 by Business Expert Press.
Add this copy of The Data Mirage: Why Companies Fail to Actually Use to cart. $44.87, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2021 by Business Expert Press.
Add this copy of Data Mirage: Why Companies Fail to Actually Use Their to cart. $45.07, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2021 by Business Expert Press.
Add this copy of The Data Mirage: Why Companies Fail to Actually Use to cart. $46.29, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2021 by Business Expert Press.
