The Dollarization Discipline: How Smart Companies Create Customer Value...and Profit from It

With a step-by-step strategy, "The Dollarization Discipline" shows organizations and marketers how to effectively communicate the economic value created by their products and services. Read More

With a step-by-step strategy, "The Dollarization Discipline" shows organizations and marketers how to effectively communicate the economic value created by their products and services. Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $24.00 Title: The Dollarization Discipline: How Smart Companies Create Customer Value...and Profit From It by Jeffrey J. Fox; Richard C. Gregory Publisher: Wiley Professional Development (P&T) Print ISBN: 9780471659501, 0471659509 eText ISBN: 9780471694236 Edition: 2004 1st edition Format: PDF eBook	$24.00 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ