Examines the techniques and trends used to conduct online research, including how to leverage existing sources, online chat-based sessions, email feedback, online focus groups, and more. This book also demonstrates how both large and small companies can take proven traditional market research techniques and adapt them to the Web.
Read More
Examines the techniques and trends used to conduct online research, including how to leverage existing sources, online chat-based sessions, email feedback, online focus groups, and more. This book also demonstrates how both large and small companies can take proven traditional market research techniques and adapt them to the Web.
Read Less
Add this copy of The Handbook of Online Marketing Research: Knowing Your to cart. $3.15, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2000 by McGraw-Hill Companies.
Add this copy of The Handbook of Online Marketing Research: Knowing Your to cart. $3.15, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2000 by McGraw-Hill Companies.
Add this copy of The Handbook of Online Marketing Research: Knowing Your to cart. $30.91, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2000 by McGraw-Hill.
