"Social media is changing the business of representation and lawmaker reputation-building, and this book uses the U.S. Senate to illustrate the constituent-driven nature of political communication. I offer a critical analysis of senators' communication on Twitter, the forces that shape it, and the agendas that result. Senators strategically communicate a political image that reflects their unique political persona. They have to decide what they want to be known for, crafting communications that prioritize legislation, ...
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"Social media is changing the business of representation and lawmaker reputation-building, and this book uses the U.S. Senate to illustrate the constituent-driven nature of political communication. I offer a critical analysis of senators' communication on Twitter, the forces that shape it, and the agendas that result. Senators strategically communicate a political image that reflects their unique political persona. They have to decide what they want to be known for, crafting communications that prioritize legislation, constituent service, and party politics in ways that meet the interests of their constituencies and foster promising electoral returns. Senators' communicated, public priorities - what I term the rhetorical agenda - offers a necessary tool for understanding how senators link their carefully crafted public image with potential voters. The rhetorical agenda uses more than 180,000 lawmaker tweets to challenge what we know about representation, removing the institutional and political constraints on congressional communication and giving lawmakers a messaging platform where individual discretion is high, the relative costs are low, and someone is always watching"--
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It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience.
Add this copy of Tweeting is Leading: How Senators Communicate and to cart. $57.86, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2021 by Oxford University Press.
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