This groundbreaking guide analyzes how traditional PR has changed -- discussing what new, what works, and what doesn't -- and provides insight and advice on how to make offline and online PR work together for effective campaigns. Illustrations.
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This groundbreaking guide analyzes how traditional PR has changed -- discussing what new, what works, and what doesn't -- and provides insight and advice on how to make offline and online PR work together for effective campaigns. Illustrations.
Read Less
Add this copy of Winning Pr in the Wired World: Powerful Communications to cart. $16.67, new condition, Sold by Opa! Books rated 5.0 out of 5 stars, ships from Carson City, NV, UNITED STATES, published 2000 by McGraw-Hill.
Add this copy of Winning Pr in the Wired World: Powerful Communications to cart. $16.68, new condition, Sold by Cronus Books rated 4.0 out of 5 stars, ships from Carson City, NV, UNITED STATES, published 2000 by McGraw-Hill.
