With telecommunications competition becoming more intense everyday, it's clear that the telcos with the most effective marketing programs will win market share. Here's the book that shows business planners how to develop a competitive marketing process and utilize the latest strategies in database marketing to capture and keep the best and most profitable customers.
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With telecommunications competition becoming more intense everyday, it's clear that the telcos with the most effective marketing programs will win market share. Here's the book that shows business planners how to develop a competitive marketing process and utilize the latest strategies in database marketing to capture and keep the best and most profitable customers.
Read Less
Add this copy of Winning Telco Customers Using Marketing Databases to cart. $76.43, like new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 1999 by Artech House.
Add this copy of Winning Telco Customers Using Marketing Databases to cart. $76.73, new condition, Sold by Just one more Chapter rated 3.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 1999 by Artech House Publishers.