This lively and immensely readable text introduces students to ways of analyzing ads and helps them to situate ads in their social context. It draws on current work in cultural studies and literary stylistics, and emphasizes the active role of the audience and the intertextual links among ads and with other types of text. Examples are drawn from print and broadcast ads from around the world.
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This lively and immensely readable text introduces students to ways of analyzing ads and helps them to situate ads in their social context. It draws on current work in cultural studies and literary stylistics, and emphasizes the active role of the audience and the intertextual links among ads and with other types of text. Examples are drawn from print and broadcast ads from around the world.
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Add this copy of Words in Ads to cart. $14.99, good condition, Sold by Brit Books rated 4.0 out of 5 stars, ships from Milton Keynes, BUCKINGHAMSHIRE, UNITED KINGDOM, published 1994 by Hodder Education.
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Seller's Description:
Good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there's something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.
Add this copy of Words in Ads to cart. $19.90, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1994 by Edward Arnold.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 500grams, ISBN: 9780340614440.
Add this copy of Words in Ads to cart. $19.94, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1994 by Arnold.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 450grams, ISBN: 9780340614440.
