Muhammad Shahbaz
Muhammad Shahbaz is working as Associate Professor of Business Administration (Marketing) at UE Business School, University of Education Lahore, Pakistan. He earned his PhD (Management Sciences) degree from Harbin University of Science and Technology China. His research interests include Big data analytics, Technology adoption, Digital Marketing, M-Marketing, Green Supply Chain Management, Tourism and Sustainable sales Performance. He has published his work in well-known peer-reviewed...See more
Muhammad Shahbaz is working as Associate Professor of Business Administration (Marketing) at UE Business School, University of Education Lahore, Pakistan. He earned his PhD (Management Sciences) degree from Harbin University of Science and Technology China. His research interests include Big data analytics, Technology adoption, Digital Marketing, M-Marketing, Green Supply Chain Management, Tourism and Sustainable sales Performance. He has published his work in well-known peer-reviewed international academic journals like journal of Cleaner Production; Journal of Big Data, Technology in Society; Complexity; Behaviour and Information Technology; Asia Pacific Education Review, and Journal of Business Economics and Management. See less
