What makes people buy the things they do? This audio cassette offers marketers insight into the buying behavior of American consumers. It reveals the hidden needs, motivations, and physical and psychological influences behind their buying habits. Presents invaluable information that can be applied to product design, packaging, marketing, and advertising. Describes how consumers learn about products and develop attitudes toward products and brands, stores and services.
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What makes people buy the things they do? This audio cassette offers marketers insight into the buying behavior of American consumers. It reveals the hidden needs, motivations, and physical and psychological influences behind their buying habits. Presents invaluable information that can be applied to product design, packaging, marketing, and advertising. Describes how consumers learn about products and develop attitudes toward products and brands, stores and services.
Read Less
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $4.97, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1989 by Wiley.
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $4.99, good condition, Sold by St. Vinnie's Books rated 5.0 out of 5 stars, ships from Eugene, OR, UNITED STATES, published 1989 by Wiley.
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Seller's Description:
Good. Paperback This item shows wear from consistent use but remains in good readable condition. It may have marks on or in it, and may show other signs of previous use or shelf wear. May have minor creases or signs of wear on dust jacket. Packed with care, shipped promptly.
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $12.48, like new condition, Sold by Basement Seller 101 rated 5.0 out of 5 stars, ships from Cincinnati, OH, UNITED STATES, published 1989 by Wiley.
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $14.85, new condition, Sold by Basement Seller 101 rated 5.0 out of 5 stars, ships from Cincinnati, OH, UNITED STATES, published 1989 by Wiley.
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $32.40, very good condition, Sold by Robinson Street Books rated 4.0 out of 5 stars, ships from Binghamton, NY, UNITED STATES, published 1989 by Wiley.
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $41.08, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1989 by Wiley.
Add this copy of Why They Buy: American Consumers Inside and Out to cart. $62.49, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1989 by Wiley.
