Managerial Economics, 9th Edition, introduces undergraduates, MBAs, and executives to the complex decision problems today's managers face, providing the knowledge and analytical skills required to make informed decisions and prosper in the modern business environment. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook describes how practicing managers use various economic methods in the real world. Each in-depth chapter opens with a central managerial problem ...
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Managerial Economics, 9th Edition, introduces undergraduates, MBAs, and executives to the complex decision problems today's managers face, providing the knowledge and analytical skills required to make informed decisions and prosper in the modern business environment. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook describes how practicing managers use various economic methods in the real world. Each in-depth chapter opens with a central managerial problem-challenging readers to consider and evaluate possible choices-and concludes by reviewing and analyzing the decision through the lens of the concepts introduced in the chapter. Extensively updated throughout, the text makes use of numerous extended decision-making examples to discuss the foundational principles of managerial economics, illustrate key concepts, and strengthen students' critical thinking skills. A range of problems, building upon material covered in previous chapters, are applied to increasingly challenging applications as students advance through the text. Favoring practical skills development over complicated theoretical discussion, the book includes numerous mini-problems that reinforce students' quantitative understanding without overwhelming them with an excessive amount of mathematics.
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Add this copy of Managerial Economics to cart. $35.00, fair condition, Sold by buymorebooks rated 4.0 out of 5 stars, ships from Huntsville, AL, UNITED STATES, published 2021 by Wiley.
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Book arrived quick was in mint condition and was they exact book I needed.
yeltsin
Mar 7, 2010
Goodish introduction, but too easy on the maths
A rather good introduction to the basic principles of microeconomics, but not to be used as a stand-alone university textbook.
As the name suggests, it comes at the subject from a managerial, corporate point of view (as opposed to eg welfare economic analysis).
A bit wordy at times, and severly lacking in mathematical rigour, this makes a good high school textbook, and a good introductory text at university level. If, that is, one adds some extra material to give some of the necessary mathematical tools.
If looking for only one book for self-study, I'd go straight for a book like Varians Intermediate Microeconomics. This book is - sadly - too weak on game theory and maths to use as a stand-alone university text.
