MARKETING 4E introduces you to the foundations and functions needed to successfully market goods, services and ideas to consumers. While you study business foundations, economics, selling, human relations, communications, logistics, promotion, product planning, and pricing, you will also see marketing as a career choice from a "big picture" perspective. Because most marketing programs have active DECA memberships, there is a strong correlation of content to DECA's performance indicators.
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MARKETING 4E introduces you to the foundations and functions needed to successfully market goods, services and ideas to consumers. While you study business foundations, economics, selling, human relations, communications, logistics, promotion, product planning, and pricing, you will also see marketing as a career choice from a "big picture" perspective. Because most marketing programs have active DECA memberships, there is a strong correlation of content to DECA's performance indicators.
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Add this copy of Marketing to cart. $3.33, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2015 by Cengage Learning.
Add this copy of Marketing to cart. $33.19, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2015 by Cengage Learning.
Add this copy of Marketing to cart. $36.64, good condition, Sold by Walker Bookstore rated 5.0 out of 5 stars, ships from Tempe, AZ, UNITED STATES, published 2015 by Cengage Learning.
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Seller's Description:
Good. HARDCOVER. PLEASE NOTE THAT CD-ROM components, access cards/codes, digital license, and other supplemental materials are NOT guaranteed to be included for used items. If their inclusion is essential, please inquire before purchasing to determine whether they are included. Light to moderate wear to cover/edges/corners. School markings and writing on/inside covers. Minimal markings/highlighting on/inside book, none of which detracts from content. Binding and cover solidly connected.
Add this copy of Marketing to cart. $47.72, new condition, Sold by Just one more Chapter rated 3.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 2015 by Cengage Learning.
Add this copy of Marketing; 9781133962489; 1133962483 to cart. $54.85, like new condition, Sold by APlus Textbooks rated 5.0 out of 5 stars, ships from Alpharetta, GA, UNITED STATES, published 2016 by Cengage Learning.
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Fine. No dust jacket. Multiple Copies Available-Like New/Mint Condition-DOES NOT INCLUDE ANY CDs OR ACCESS CODES IF APPLICABLE-May have barcode or school stamp.
Add this copy of Marketing to cart. $70.24, new condition, Sold by Walker Bookstore rated 5.0 out of 5 stars, ships from Tempe, AZ, UNITED STATES, published 2015 by Cengage Learning.
