Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a �global village,� making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression �the medium is the message.� These predictions form the genesis ...
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Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a �global village,� making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression �the medium is the message.� These predictions form the genesis of this updated volume by Robert K. Logan, a friend and colleague who worked with McLuhan. In this second edition of Understanding New Media Logan expertly updates McLuhan's Understanding Media to analyze the �new media� McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media.
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Add this copy of Understanding New Media: Extending Marshall McLuhan - to cart. $54.08, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2016 by Peter Lang Inc., International Academic Publishers.
Edition:
2016, Peter Lang Inc., International Academic Publishers
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
2016
Language:
English
Alibris ID:
17658588376
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Edition:
2016, Peter Lang Inc., International Academic Publishers
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Edition:
2016, Peter Lang Inc., International Academic Publishers
Add this copy of Understanding New Media: Extending Marshall McLuhan - to cart. $64.31, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2016 by Peter Lang Inc., International Academic Publishers.
Edition:
2016, Peter Lang Inc., International Academic Publishers
