Consumer Behavior: Building Marketing Strategy provides students with a usable, strategic understanding of consumer behavior. The authors believe that knowledge of the factors that influence consumer behavior can, with practice, be used to develop sound marketing strategy. As a consequence, the text integrates theory, strategy-based examples, and application.
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Consumer Behavior: Building Marketing Strategy provides students with a usable, strategic understanding of consumer behavior. The authors believe that knowledge of the factors that influence consumer behavior can, with practice, be used to develop sound marketing strategy. As a consequence, the text integrates theory, strategy-based examples, and application.
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Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $5.35, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $5.35, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $5.35, fair condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy, 12th to cart. $5.41, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Irwin Professional Pub.
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Add this copy of Consumer Behavior: Building Marketing Strategy, 12th to cart. $7.59, good condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2012 by Irwin Professional Pub.
Add this copy of Consumer Behavior: Building Marketing Strategy, 12th to cart. $16.16, good condition, Sold by Allied Book Company rated 5.0 out of 5 stars, ships from Ligonier, IN, UNITED STATES, published 2012 by McGraw-Hill/Irwin.
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Good. Size: 10x8x1; Book Leaves in 1 Business Day or Less! Leaves Same Day if Received by 2 pm EST! Cover has some wear, mostly corners and binding. Good. Multiple copies available. MI.
Add this copy of Consumer Behavior, 8th to cart. $17.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2000 by McGraw-Hill.
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Good Condition. Used good, highlighting, disk included Quantity Available: 1. ISBN: 0072416882. ISBN/EAN: 9780072416886. Pictures of this item not already displayed here available upon request. Inventory No: 1560731403.
Add this copy of Consumer Behavior 9th Edition to cart. $17.99, very good condition, Sold by Russell Books rated 4.0 out of 5 stars, ships from Victoria, BC, CANADA, published 2003 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior 8th to cart. $19.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2000 by McGraw Hill College.
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Very Good Condition. With New 3.5 inch disk un-opened. All pages are clean except for number written inside front cover. Quantity Available: 1. ISBN: 0072416882. ISBN/EAN: 9780072416886. Pictures of this item not already displayed here available upon request. Inventory No: ABE417286498.
