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Emotional Branding: The New...
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Why They Buy: American...
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Hidden in Plain Sight: How to...
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Exotic Preferences:...
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Consumer Behavior in Fashion
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The Lean Startup: How Today's...
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Custom Nation: Why...
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From Hegel to Madonna:...
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One to One Future
Don Peppers
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The Direct to Consumer...
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Buy American CL
Dana Frank,
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Neuromarketing: Understanding...
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Data-Driven Personalization:...
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Managing Customer Experience...
Don Peppers,
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Accounting for Tastes
Gary S Becker
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The Context Marketing...
Mathew Sweezey
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Shop 'Til You Drop: Consumer...
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The Customer Marketing Method...
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